Opportunity by the Numbers
$84 B
Valuation of Self-Storage Industry by 2027
50%+ Industry Boom
Growth of Facilities built since 2000
70%
Self-Storage Facilities owned by Small Operators
~60,000
Facilities world wide
1 in 5
Americans use Self Storage
4.4M+
Self Storage-related internet searches per month
$120
Avg. self storage rate for 10 x 10 unit
Main Reasons for Usage
36% Movers
33% Not Enough Space at Home
8% Downsizing
4% Business Purposes
10% Renovations/Other Reasons
Self-Storage's Popularity Soars as Investors Seek Value Beyond Multi-Family's Peak Pricing
First Generational Wealth Society is a Global Consortium of Legacy Builders, Strategically Building a Foundation for Financial Growth and Sustainability Through Private Equity.
We Invest in the Commercial Real Estate Self-Storage Industry Providing a Powerful Hedge Against Inflation, Growing Your Wealth and Securing Your Financial Legacy.
Through our subsidiary, First Gen Equities, we leverage over 30+ years of combined Real Estate expertise, cultivating a robust investment ecosystem fueled by diverse skills, deep knowledge, and valued partnerships.
Latest News & Insights

The Evolution of Self Storage – for New Investors

Overcoming Fear of Partnerships

Protect Your Business Now and in the Future with Insurance

Introduction to Intellectual Property (IP): Let’s Dive In
MIDYEAR 2024
Self Storage National ReportNOVEMBER 2024
Financial Markets & Election UpdateOCTOBER 2024
Natural Disasters and Insurance Risk Special ReportMIDYEAR 2024
Atlanta Self-Storage Market ReportAUGUST 2024
National Transactions ReportMIDYEAR 2024
Austin Self-Storage Market ReportNOVEMBER 2024
ISS Yardi Whitepaper Self-Storage Operator ResilienceMIDYEAR 2024
Seattle Tacoma Self-Storage Market ReportAUGUST 2024
Wellings Capital Self-Storage InvestingGlobal network of investors in key Self-Storage markets

Investors who Know Commercial Real Estate. Real Estate Investors who Know Self-Storage
Our enduring values of passion, discipline, integrity, respect, and teamwork guide our commitment to investment excellence, decision-making, and engagement with all of our stakeholders. These values guide our actions and enable us to build long-term relationships with investors and the wider Self-Storage community.
R. Jovin (Rj)
Co-Founder, Director of Strategic InvestmentsJ. Germaine
Co-Founder & Managing PartnerM. Willam
Partner, Chief Operations OfficerL. Allen
Partner, Head of Private EquityCornerstone Leaders of the Self Storage Industry
Collaborating to achieve project excellence
Electrical Engineering
We have experience serving as a clients’ single point of contact under a design build delivery format.
Industrial Automation
We have experience serving as a clients’ single point of contact under a design build delivery format.
Mechanical Engineering
We have experience serving as a clients’ single point of contact under a design build delivery format.
We have dedication to providing outstanding customer service and quality finished projects
Engineering
Manufacturing
Oil & Gas
Industrial
Automotive
Construction
Applying our deep market sector insights and collective design, consultancy, engineering, project and management services
Solutions to the challenges of the evolving and construction
Contract Solution
Advanced Analytics
Project Management


What our clients are saying about our company and products

Ernest Smith


Thomas Smith


Monica Smith


Ernest Smith
Great experience and impressive product. It was a very professional and technically competent job from.


Thomas Smith


Monica Smith


Ernest Smith
Great experience and impressive product. It was a very professional and technically competent job from.


Thomas Smith


Monica Smith

Great experience and impressive product. It was a very professional and technically competent job from.